Bikaji remains focused on snacks and in no hurry to expand into restaurant business at this time
Bikaji plans to gradually execute its QSR strategy over the next 18-24 months while focusing on pricing and promotional strategies to fend off competition from regional and local players. The Bikaner-based company is eyeing expansion both geographically and through exports, with a goal of maintaining double-digit volume growth for the next decade. In contrast to…